March 28, 2008

Web Wednesday - Social Mixer V11.0

A belated Happy Easter and a warm welcome to all new comers of the Web Wednesday community, which now numbers over 500 Asian digerati working in the internet and digital media space in Hong Kong.

I’d like to thank Kenneth Kong, Head of Digital Media for IMG, for being our intrepid guest at the last event and for sharing his experiences selling sports content over the internet and mobile channels. Kenneth was also kind enough to provide prizes for the on-site
SMS contest from his own collection of sporting memorabilia.

If you missed the event, you can listen to the full interview on our audio channel, Palava Podcasts and check out the photos on our Web Wednesday Group on Flickr.

Our next event, Social Mixer V11.0, will be on Wednesday 9th April and our guest speaker will be Ivy Wong, Chief Operations Officer for

Given the boom in online and mobile video content, we will be discussing how TVB plans to engage consumers via digital media channels, especially UGC and social media; how it is going to make money; and what are the challenges ahead.

Please note that the networking will kick off at 6pm and the interview will start at 7pm at Lotus Restaurant & Cocktail Lounge, 37-43 Pottinger Street, Central, Hong Kong.

To enjoy your complimentary cocktail, simply download the Lotus wallpaper from our mobile website ( and show it to the door staff. Lotus will also be offering finger food and happy hour drinks, HK$40 for standard booze and HK$25 for soft drinks.

Ivy is providing some great prizes for this month’s mobile quiz:

1st prize - 1 Million banner impressions on, worth HK$40,000!

2nd prize - 4 tickets to HK’s hottest game show, "Super Trio Supreme" !

3rd prize - One bottle of Absolute Vodka, from Ivy’s private collection!

To enter the quiz, send "ww quiz" via SMS to "508507" and answer the quiz question (a tough one, this time). We will call the lucky winners on the night so no prizes if you don’t turn up. (Note: Each SMS costs HK$1).

If you wish to join our bustling community, either send me an email or sign up for the Web Wednesday Group on Facebook.

Feel free to “share the love” and invite others along. The event is free and open to all curious minds!

Looking forward to catching up with old faces and meeting many new ones!

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